Cost, dosing & menu maths
Matcha Cost by Drink Size: Iced, Large and Double-Dose Scenarios
The matcha cost of any drink size is the price per kg × the grams in that size ÷ 1,000. With Ceremonial Barista Matcha at €195.00 per kg excl. VAT, every extra gram adds €0.195, so a double dose of 4 g costs €0.78 in matcha against €0.39 for a 2 g standard. The matrix below gives you the matcha line for common sizes and doses. Fill in your own sizes and doses, then carry the result into the full cost of each drink so every size on your menu follows the same logic.
The formula for each size
Matcha cost per serving = price per kg × grams per serving ÷ 1,000
All prices here are for Ceremonial Barista Matcha in a 1 kg bag at €195.00 per kg excl. VAT, at the time of writing (November 2026); check the product page for the current price. Each line is the matcha only, not the cost of the drink.
Matcha cost per gram dose
| Dose | Before waste | With 8% loss (example) |
|---|---|---|
| 1.5 g | €195 × 1.5 ÷ 1,000 = €0.29 | €195 ÷ (920 ÷ 1.5) = €0.32 |
| 2 g | €195 × 2 ÷ 1,000 = €0.39 | €195 ÷ (920 ÷ 2) = €0.42 |
| 2.5 g | €195 × 2.5 ÷ 1,000 = €0.49 | €195 ÷ (920 ÷ 2.5) = €0.53 |
| 3 g | €195 × 3 ÷ 1,000 = €0.59 | €195 ÷ (920 ÷ 3) = €0.64 |
| 3.5 g | €195 × 3.5 ÷ 1,000 = €0.68 | €195 ÷ (920 ÷ 3.5) = €0.74 |
| 4 g | €195 × 4 ÷ 1,000 = €0.78 | €195 ÷ (920 ÷ 4) = €0.85 |
| 5 g | €195 × 5 ÷ 1,000 = €0.98 | €195 ÷ (920 ÷ 5) = €1.06 |
The 8% loss is an example figure; replace it with your own measured rate (920 is 1,000 × (1 − 0.08)). Values are rounded to the cent; the unrounded figures before waste are €0.2925, €0.4875, €0.585, €0.6825 and €0.975.
Scenario matrix by drink
The sizes and doses below are examples to show how the matrix works. Replace them with your own cups and the doses you set in grams of matcha per latte by cup size.
| Drink (example) | Liquid (example) | Dose (example) | Matcha cost before waste | With 8% loss |
|---|---|---|---|---|
| Small hot | 180 ml | 1.5 g | €0.29 | €0.32 |
| Regular hot | 240 ml | 2 g | €0.39 | €0.42 |
| Large hot | 350 ml | 3 g | €0.59 | €0.64 |
| Regular iced | 240 ml liquid in a larger cup with ice | 2.5 g | €0.49 | €0.53 |
| Large iced | 300 ml liquid with ice | 3 g | €0.59 | €0.64 |
| Regular, double dose | 240 ml | 4 g | €0.78 | €0.85 |
| Large, extra matcha (+2 g) | 350 ml | 5 g | €0.98 | €1.06 |
Iced drinks: why the dose is often different
Ice reduces the liquid in the cup and cold drinks can taste weaker, so you may want a slightly higher dose for iced than for a hot drink of similar liquid volume. That choice is yours to test. What matters for cost is that the iced recipe has its own dose on the recipe card and its own line in your cost sheet, rather than borrowing the hot figure. The iced matcha latte method covers the build.
Iced drinks also often carry different disposables (a clear cup, a flat or dome lid, a straw), which belong in the full cost template, not in the matcha line.
Double dose and "extra shot" options
An extra-matcha option adds a fixed number of grams. Its matcha cost is simple:
Extra matcha cost = price per kg × extra grams ÷ 1,000
For 2 extra grams: €195 × 2 ÷ 1,000 = €0.39 before waste, or €0.42 with the example 8% loss. If you charge a supplement, it should at least cover this plus any extra labour. Your supplement is a menu decision; the formulas in how to price a matcha latte work for supplements too.
Keep sizes consistent
Three checks help your size ladder make sense:
- Cost per ml. Matcha cost ÷ liquid ml. If a large drink has a lower matcha cost per ml than a small one, check whether the large tastes weaker.
- Price steps vs cost steps. The price difference between two sizes should cover the full cost difference (matcha, milk, cup), not only the matcha.
- One dose per size. Write it in grams on the card and weigh it.
Example for check 1, using the matrix: regular hot €0.39 ÷ 240 ml = €0.0016 per ml; large hot €0.59 ÷ 350 ml = €0.0017 per ml (rounded). The two are close, so the strength is roughly consistent.
Fill-in matrix for your menu
| Your size | Liquid ml | Dose g | Matcha cost = €195 × dose ÷ 1,000 | With your loss %: €195 ÷ (usable g ÷ dose) | Other costs (from C04) | Full cost |
|---|---|---|---|---|---|---|
| ___ | ___ | ___ | €___ | €___ | €___ | €___ |
| ___ | ___ | ___ | €___ | €___ | €___ | €___ |
| ___ | ___ | ___ | €___ | €___ | €___ | €___ |
Other costs come from your own figures in the full matcha latte cost template.
Next step
Fill in the matrix with your own cup sizes and doses, then price each size with the same method. Test new doses with a 10 g sample of Ceremonial Barista Matcha before you change the recipe for the whole menu.